BlueChip

The BlueChip affiliate program is the official partner platform of BlueChip Casino & Sportsbook, operating since 2018. It is built primarily around the Indian iGaming and betting market, which makes it a strong fit for webmasters, media buyers, and affiliates who work with India-focused traffic and adjacent regions. Running on EveryMatrix software and licensed in Curacao, BlueChip Partners combines casino and sportsbook under a single brand. The overview below explains how a partnership with BlueChip works, which reward models are available, and the main terms of cooperation.

BlueChip Affiliate Program Overview

BlueChip Partners follows the classic affiliate model: a partner places a BlueChip referral link, brings new players to the platform, and earns a reward based on their activity. Earnings are calculated from the net gaming revenue (NGR) of referred users, while the type and size of the reward depend on the chosen model and traffic quality.

Key terms of cooperation:

• available models — RevShare (up to 70% of NGR), CPA, Hybrid, and a Sub-Affiliate (referral) program;
• commission is paid for players who make a first-time deposit (FTD) and pass qualification; for CPA and Hybrid the qualification period is 30 days from the player’s registration;
• an admin fee of up to 35% applies and is factored into the NGR formula (Deps – Wins – Withdrawals – Admin Fee);
• all RevShare calculations follow UTC+0 / GMT, with fixed monthly reporting periods;
• webmasters, site owners, streamers, and media buyers can join; participation is free;
• the platform and partner dashboard are available in English, with real-time analytics.

Accepted traffic sources and exact rates should be confirmed with a personal manager, as BlueChip Partners reserves the right to review traffic quality and KPI compliance depending on the source.

BlueChip Reward Models

To clarify how commissions accrue, the table below summarises the principle behind each model and its payout schedule.

Advantages of the BlueChip Affiliate Program

A partnership with BlueChip is attractive mainly for its focus on one of Asia’s largest gambling markets and its flexible monetisation terms. Key advantages include:

• a high RevShare rate — up to 70% of net revenue, with individual terms available for quality traffic;
• no negative carryover: the balance is reset at the start of each month, so partners begin each period with a clean slate;
• a broad product — BlueChip Casino & Sportsbook offers 9,000+ games from 120+ providers plus sports and esports betting, simplifying conversion of varied traffic;
• ready-made promo materials — banners, landing pages, promo codes, and individual links;
• fast, regular payouts, including weekly settlements for the RevShare model;
• cryptocurrency support and dedicated account management.

This combination makes BlueChip cooperation convenient for both experienced teams and solo affiliates looking for a stable GEO.

How to Start with BlueChip

1. Go to the official BlueChip affiliate website.
2. Register by completing the form and listing your traffic sources.
3. Confirm your account and wait for manager approval.
4. Choose a reward model and offers (casino, sports, esports).
5. Generate your BlueChip referral link and launch traffic.
6. Track statistics in the dashboard and receive payouts after qualification.

Summary

BlueChip is a niche but powerful affiliate program for Indian gambling and betting traffic. The mix of up to 70% RevShare, no negative carryover, a wide product range, and regular payouts makes the BlueChip affiliate program a compelling choice for partners targeting Tier-2/Tier-3 markets in Asia. Before starting, align the model and terms with a manager to secure the most profitable cooperation format.