Affiliate Program Betsafe
Betsafe Affiliate Program
Betsafe is a sportsbook and casino from 2006, promoted through Betsson Group Affiliates, the in-house program of Betsson Group, live since 2005. The same dashboard carries seven sister brands from the group: Betsson, NordicBet, CasinoEuro, Rizk, Guts, Jalla Casino and Inkabet. It runs on MyAffiliates under Malta (MGA) and Swedish Spelinspektionen licenses. Headline terms: RevShare from 25% to 45% and a 50 EUR minimum payout.
Betsafe Affiliate Program Overview
Apply at betssongroupaffiliates.com, pass a compliance check, and the MyAffiliates dashboard opens with links for Betsafe and the rest of the portfolio. Earnings land in an Affiliate Wallet you can withdraw from at any time. The Betsafe affiliate program pays RevShare, CPA and hybrid, with a sub-affiliate plan up to 10%.
- RevShare 25% to 45% of NGR, the exact rate depends on brand and volume.
- CPA and hybrid open on request after a traffic test.
- Target GEOs: Sweden, Denmark, Germany, Spain, Estonia, Latvia, Croatia, Iceland, Malta, Canada, New Zealand and India.
- Accepted sources are SEO, PPC and influencer traffic. Branded traffic policy is to be confirmed with the manager.
- Monthly payouts by the 10th via bank transfer, Skrill, Neteller or EcoPayz, 50 EUR minimum.
- Negative balance resets, though there is an admin fee inside the NGR formula.
Reward structure
There is no public FTD ladder. Your rate inside the range is fixed once the application is reviewed. Here is what is certain.
| Model | How it accrues | Rate |
|---|---|---|
| RevShare | Share of NGR from referred players, lifetime | 25-45% |
| CPA | Fixed fee per first deposit, on request | to be confirmed with the manager |
| Hybrid | Fixed fee per deposit plus NGR share, on request | to be confirmed with the manager |
| Sub-Affiliate | Share of referred partners’ earnings | up to 10% |
NGR for sportsbook and casino is deposits minus wins, bonuses, admin fee, fraud, chargebacks, returned stakes and progressive fee. Poker has its own formula with rake and loyalty costs. The program’s effective NGR runs at about 65% of GGR, so a 45% deal works out to roughly 29% of what players actually lose.
Betsafe Affiliate Program Advantages
- 50 EUR minimum payout, low for a program holding MGA and Spelinspektionen licenses.
- Affiliate Wallet: the balance is available right after month end and can be withdrawn whenever you want.
- Negative balance resets every month.
- Eight brands under one login, pick the one that converts best on each GEO.
- Betsafe has been live since 2006, a name Scandinavian players recognize without explanation.
- HTML5 media gallery with banners, landing pages and free games, plus a welcome-offers-by-country page.
Summary
Betsafe partners are mostly SEO teams and streamers working white traffic on Scandinavia, the Baltics, Spain or Canada who want an established brand with regulated licenses. Strong points: 50 EUR threshold, monthly reset and a wallet you can draw from at any time. For regulated European markets, the affiliate program Betsafe sits in is among the most stable, and Betsafe affiliates get access to seven more brands with the same login.
Terms and conditions for partners:
Commissions:
Payment methods:
Licenses:
GEO:
Canada
Germany
Denmark
Estonia
Spain
Croatia
India
Iceland
Latvia
Malta
New Zealand
Sweden
Contacts:
Support
FAQ
Which traffic sources work best?
SEO sites, PPC and Twitch streamers, who get a dedicated page in the program. Every creative has to meet Swedish and other regulated-market advertising rules, and that gets checked.
How do I register?
Click Register on betssongroupaffiliates.com and complete the compliance application: company or personal details, sites and traffic sources. Review is manual, then the MyAffiliates dashboard opens.
What happens to a negative balance?
It resets. Each month starts from zero, last month’s shortfall does not follow you.
What decides my payout and can I get custom terms?
Brand, GEO and traffic volume. RevShare starts at 25% and reaches 45%, CPA and hybrid are available on request. Custom deals go to teams with steady deposits on regulated markets.
How does the brand help me scale?
Banners and landing pages in the media gallery, a welcome-offer list per country and monthly reports on which games convert best. Your manager helps match brands to GEOs.
What support do I get?
Email [email protected] for general questions and a separate compliance address. A personal manager is assigned after approval.
How to get started
- Open betssongroupaffiliates.com and click Register.
- Fill in the application: contacts, sites, traffic sources, payout method.
- Wait for the compliance team to approve you.
- Pick the Betsafe brand in the MyAffiliates dashboard and take your link.
- Launch traffic and follow deposits in the player-level reports.
- Withdraw from the Affiliate Wallet once your balance passes 50 EUR.
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